|
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| • Designed pricing strategies and product positioning |
| • Developed revenue-generating promotions that attract consumers |
| • Implemented successful customer retention loyalty programs |
• Negotiated and managed multi-million dollar sponsorships on
behalf of top advertisers |
| • Evaluated the costs for international sports rights |
| • Promoted "sold-out" sports events on-site |
| • Generated on-demand transactions for televised sports events |
| • Introduced new internet service providers to consumers and businesses |
• Produced major business conferences and hospitality events, including:
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The Multicultural TV Summit & Leadership Awards
The Multicultural TV Breakfast
The On Demand Summit
The Hispanic Television Summit
The On Screen Summit
Private, invitation-only business presentations
Sponsored hospitality suite receptions at sports venues |
